AI mobile search

Google Revolutionizes Mobile Search with ‘Circle to Search’ and AI-Powered Multi-Search

Key Points

  • Introduction of ‘Circle to Search’: Google has announced a new feature for Android phones called ‘Circle to Search’.
  • Gesture-Based Searches: Users can now search by using gestures like circling, highlighting, scribbling, or tapping on their phone screen.
  • Multi-Search Capability: Alongside ‘Circle to Search’, Google introduces an enhanced AI-powered multi-search experience.
  • Launch Date and Availability: The feature debuts on January 31, initially on select premium Android smartphones such as Pixel 8, Pixel 8 Pro, and Samsung Galaxy S24 series.
  • Search Without App Switching: Users can search directly from their current app, enhancing convenience and efficiency.
  • AI-Powered Insights: The multi-search feature, building on Google Lens, provides detailed AI-powered insights from images and text queries.
  • Global Reach: The feature will be available globally in all languages and locations where the phones are available.

Summary

In 2024, Google is set to transform the way we interact with our mobile devices through its innovative ‘Circle to Search’ feature, a novel addition to the Android platform. This feature allows users to perform searches directly from their phone screen using simple gestures such as circling, highlighting, scribbling, or tapping. It signifies a shift towards a more intuitive and integrated search experience, where users can seamlessly find information without needing to switch between apps.

The global launch of ‘Circle to Search’ starts on January 31, first appearing on select premium Android smartphones like the Pixel 8 series and the Samsung Galaxy S24 series. This feature not only caters to the growing demand for more efficient and user-friendly mobile experiences but also reflects Google’s commitment to enhancing its search capabilities in an increasingly competitive digital landscape.

Moreover, Google has also enhanced its multi-search experience, leveraging AI to provide more comprehensive and insightful search results. This AI-powered multisearch, building upon the earlier innovations of Google Lens, allows users to point their camera at an object, ask a question, and receive detailed, AI-generated information and related links. This feature demonstrates how AI is becoming an integral part of our daily digital interactions, offering a richer, more contextual understanding of the world around us.

Google’s ‘Circle to Search’ and AI-powered multi-search represent a significant leap forward in mobile search technology. They not only provide users with a more convenient and efficient way to access information but also showcase the potential of AI in enhancing and simplifying our digital experiences​​​​.

Source: Google Search Is a Mess. Can Mobile AI Make It Better?

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